grind
The brief was to design the opening title sequence and accompanying promotional strategy for the short film "Grind" by John Scally, exploring the theme of cannibalism.
DisciplineS: Motion, Branding & Identity, Typography
Year: 2022
Year: 2022
Challenge
Creating visuals to a movie about cannibalism that aren't too visceral, while considering type kinetics, layout, speed, audio and continuity of movement to create a cohesive motion piece.
Creating visuals to a movie about cannibalism that aren't too visceral, while considering type kinetics, layout, speed, audio and continuity of movement to create a cohesive motion piece.
Solution
Visualising the physical and psychological changes undergone by the main character using marshmallow to depict the gooey inside transformation.
Visualising the physical and psychological changes undergone by the main character using marshmallow to depict the gooey inside transformation.
